Terms and Conditions - Lead Generation
Effective Date: 1st January 2025
This document sets forth the terms and conditions under which Zen Reach (“the Agency”) provides marketing services to its clients (“the Client”). By engaging our services, the Client agrees to the following:
1. Scope of Services
1.1. Zen Reach provides advertising services exclusively on Meta Platforms (Facebook & Instagram).
1.2. Two service packages are offered:
Package 1: Configuration and monitoring of Ads and their performance.
Package 2: Includes all services in Package 1 plus 24/7 Lead Qualification and automatic calendar appointment booking.
1.3. Pricing is tailored to each Client and agreed upon prior to the commencement of services.
2. Payment Terms
2.1. Initial payment is required upon setup of Ads. Subsequent payments are billed monthly.
2.2. Payments are due on the 1st of each month.
2.3. If payment is not received by the end of the 1st business week, services will be suspended.
2.4. A late fee of 40% of the monthly payment will be applied if payment remains overdue by the end of the 2nd business week.
3. Refunds and Cancellations
3.1. The Client must provide written notice of cancellation no later than the last business week of the month prior to the desired termination month.
Example: For termination effective April 1st, notice must be provided by the final business day of March.
3.2. Services will continue until the 1st of the following month after notice is given. A cancellation fee of 70% of the agreed monthly billing price will be charged to cover ongoing Ad operations during the final month.
4. Delivery Expectations
4.1. Results from Ads are not guaranteed. Advertising inherently involves risks, which the Client acknowledges by engaging Zen Reach.
4.2. A minimum campaign duration of 30-90+ days is recommended, including a 30-day benchmarking period to assess Ad performance.
4.3. Typical results, if achieved, are observed within 7-14 days following the benchmarking period.
5. Revisions
5.1. Revisions to services are allowed but will be charged as determined by Zen Reach based on the specific situation and Client needs.
5.2. Any revisions will require the creation of a new proposal document outlining updated terms and fees.
6. Ownership and Intellectual Property
6.1. All content for Ads must be provided by the Client prior to configuration.
6.2. The Ads and associated intellectual property are owned by Zen Reach.
6.3. The Client grants Zen Reach consent to use their brand and logo as part of the Ad configuration process.
6.4. Zen Reach reserves the right to use Client brands, logos, and anonymized Ad data for marketing materials, testimonials, or case studies, unless otherwise agreed in writing.
7. Liability
7.1. Zen Reach is not liable for the performance of Ads or the inherent risks of advertising. The Client acknowledges that results are not guaranteed.
7.2. Zen Reach’s total liability for any claims related to services will not exceed the monthly fee paid by the Client.
8. Dispute Resolution
8.1. Zen Reach prefers disputes to be resolved through mediation or arbitration as a first resort.
8.2. Litigation will only be pursued as a last resort if other methods fail.
9. Termination
9.1. Termination requires written notice as specified in Section 3.1.
9.2. Services will continue through the final month, during which a cancellation fee of 70% of the agreed billing price applies.
10. Compliance
10.1. Zen Reach complies with all applicable laws and regulations governing advertising, privacy, and consumer protection.
10.2. The Client agrees to provide accurate, legal, and non-infringing content for use in Ads.
10.3. Zen Reach operates in compliance with Meta Platforms’ advertising policies and expects the Client to adhere to the same standards.
11. Governing Law
11.1. These terms and conditions are governed by the laws of [Insert Jurisdiction].
12. Entire Agreement
12.1. This agreement constitutes the entire understanding between Zen Reach and the Client. Any amendments must be agreed upon in writing by both parties.